Tweet It has been common practise in recent years when optimising websites to avoid using any techniques which could be remotely regarded as Black Hat. For instance, anybody hoping to gain quick, high ranking results in search engines using spammy, grey hat link building would be a venturing down a dangerous path. These types of tactics can (unfortunately for all us white hat SEO’s) work in the short term. Websites may be able to creep under Google’s radar and ra


