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2010 Stats and Trends: UK Affiliate Marketing

2010 Stats and Trends: UK Affiliate Marketingview story

Last month Enconsultancy released its “Affiliate Marketing Buyer’s Guide 2010″. This 140-pager “provides details on the issues and trends affecting this £4.6 billion sector, as well as information about best practice and tips for choosing a suitable supplier”, and today I have finally found some time to browse through it. The Guide can be roughly broken down into 5 sections: (i) The Market, (ii) Costs & Pricing Models, (iii) Tips & Pitfalls, (iv) Network Market Positioning Charts and Network Matrix, and (v) Network &

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